All successful investors I know have their own set of well-defined investing rules. I’ll bet you do to. The stock market is filled with “noise” and it's often difficult to make sense of everything we read. Those internal investing rules protect our money and act as our ultimate guideline in making a buy or a sell decision.
Unfortunately, I’ve noticed that some investors have built such complex investing methodologies that they are often creating more noise than anything else. In many cases, using too many metrics to analyze a company will only lead to paralysis