The market for streaming-video services keeps getting more and more crowded. And while some companies look to compete for a piece of viewers' wallets, there's a growing preference toward free ad-supported video-on-demand services, or AVODs.
There are several big media companies in the AVOD space: ViacomCBS (NASDAQ: VIAC) bought Pluto TV in 2019, Fox (NASDAQ: FOX) (NASDAQ: FOXA) acquired Tubi last year, and Comcast (NASDAQ: CMCSA) launched Peacock last summer. But Roku (NASDAQ: ROKU) has managed to attract an audience much faster than the traditional media companies, and it's poised to stay in the lead.
Image source: Roku.
For further details see:
The Roku Channel Is Now the Biggest AVOD in the U.S.