G - Genpact Teams with Advantage Solutions Leveraging AI to Transform Consumer Goods Operations at Scale | Benzinga
- Genpact's data, technology, and AI prowess combined with Advantage Solutions' consumer goods industry expertise to drive scalable innovation and enhanced experiences
- Innovative go-to-market model creates a new enterprise-wide technology platform with Salesforce
NEW YORK, Jan. 31, 2024 /PRNewswire/ -- Genpact (NYSE:G), a global professional services firm focused on delivering outcomes that transform businesses, announced a new multi-year engagement with Advantage Solutions (NASDAQ:ADV), a leading provider of sales and marketing services to consumer goods manufacturers and retailers. Combining Genpact's domain, process, and technology expertise, with Advantage Solutions' extensive industry experience, and leading technology platforms like Salesforce, provides solutions to foster competitive advantages and growth for global consumer goods companies.
Genpact will lead the implementation of a ...