PBIO - Uncle Bud's Health & Wellness Experiencing Powerful Growth One Month Following Acquisition by Pressure BioSciences Inc. | Benzinga
SOUTH EASTON, Mass., Feb. 26, 2024 (GLOBE NEWSWIRE) -- Pressure BioSciences, Inc. (OTCQB:PBIO) ("PBIO" or the "Company"), a pioneer in the development and distribution of broadly enabling pressure-based instruments, consumables, and specialty process development and testing services across global industries, including health and wellness, nutraceuticals, food and beverage, cosmetics, biotherapeutics, and more, is excited to announce promising early financial results from its January 19, 2024 acquisition of Uncle Bud's Health & Wellness ("UB").
Key highlights from Uncle Bud's first month following its acquisition by PBIO include:
- Amazon Business Rapid Growth: Amazon sales have surged, increasing 60% over the previous month. This acceleration leverages underlying growth in consumer demand for Uncle Bud's trusted natural wellness products.
- Direct-to-Consumer (DTC) Sales Increase: DTC sales experienced a 16% increase from the previous month, reflecting the solidifying base of loyal customers and a growing interest in the brand's unique offerings.
- Expansion of DTC Customer Base: New DTC customers have grown by 13% compared to the previous month, reflecting the brand's expanding appeal and its successful outreach efforts.
- Unprecedented DTC Subscription Growth: New DTC subscriptions have surged by a robust 138% since the previous month, showcasing consumers' growing trust and preference for UB's products.
- Website Traffic Increase: Unique visitors to UB's website have increased by 142%, signaling a significant rise in brand awareness and interest in the brand's holistic wellness solutions.
- Celebrity Endorsements on the Horizon: UB is in discussions with several high-profile celebrities to join UB, with compelling personal endorsements to further elevate the brand's visibility and appeal.
- Influencer Campaign Launch: UB is set to launch an extensive influencer campaign, partnering with one of the largest influencer platforms to engage both micro and macro influencers. This initiative is expected to broaden the brand's reach and deepen its connection with consumers.
- Premium Collection Introduction: UB recently announced the introduction of a new Premium Collection of products, all of which will be processed with PBIO's revolutionary, patented UltraShear™ nanoemulsification platform, resulting in measurably increased speed of action, dosing payload delivery, bioavailability, and stability.
"We are ...