SEATW - Vivid Seats Introduces National Fan Day™ Releases National Survey Results | Benzinga
Celebrates with Pop Sensation Betty Who concert in Times Square and national ticket giveaway
New study shows 1 out of 5 sports fans would break up with a significant other if they didn't root for their favorite team
CHICAGO, Oct. 11, 2023 (GLOBE NEWSWIRE) -- Vivid Seats Inc. (NASDAQ:SEAT), a leading marketplace that utilizes its technology platform to connect millions of buyers with thousands of ticket sellers across hundreds of thousands of events each year, today announced the creation?of National Fan Day™ a national holiday dedicated to the fans that power the live events we love.?
The first-ever National Fan Day™ will take place on October 11th, 2023, and celebrates the kind of fandom that Vivid Seats rewards every day through the only loyalty program in the industry. With Vivid Seats Rewards, fans who buy 10 tickets get their 11th free, and much more. It's clear that fandom has reached new heights in 2023. A new national study* commissioned by Vivid Seats, and conducted by global market research firm, The Harris Poll reveals just how dedicated Americans are when it comes to their favorite sports teams, artists, and bands.
FORGET ASTROLOGY, WHAT'S YOUR FANDOM? Should we stop looking to see if stars align and start looking at fandoms? For some, the heart-pounding moments on the field can overshadow even matters of the heart. 45% of Americans say a romantic relationship is more likely to last if both partners are fans of the same sports team, and 21% of sports fans saying they would even break up with a significant other if they refused to root for their favorite team. 1 in 10 sports fans would go as far as to miss their very own wedding to see their favorite team play in the playoffs or a championship game in-person.
SWEARING BY SUPERSTITIONS: It may be spooky season but, for most fans, their superstitions are in full swing all year long. From sitting in the same spot to wearing a ‘lucky' outfit, 36% of sports fans believe their personal superstitions will influence the outcome of the game and 46% think their team is more likely to win if they are in-person at a game cheering them ...