BZUN - Baozun Inc. (BZUN) Q1 2024 Earnings Call Transcript

2024-05-28 11:15:22 ET

Baozun Inc. (BZUN)

Q1 2024 Earnings Conference Call

May 28, 2024, 7:30 AM ET

Company Participants

Wendy Sun - Senior Director of Corporate Development and Investor Relations

Vincent Qiu - Founder, Chairman and Chief Executive Officer

Catherine Yanjie Zhu - Chief Financial Officer

Arthur Yu - President of Baozun E-Commerce

Sandrine Zerbib - President of Baozun Brand Management

Conference Call Participants

Alicia Yap - Citigroup

Colin Shan - CITIC Securities

Weijia Wu - CICC

Sophie Huang - CMBI

Thomas Chong - Jefferies

Presentation

Operator

Good morning, ladies and gentlemen, and thank you for standing by for Baozun's First Quarter 2024 Earnings Conference Call. At this time, all participants are in the listen-only mode. After management's prepared remarks, there will be a question-and-answer session. As a reminder, today's conference call is being recorded.

I will now turn the meeting over to your host for today's call, Ms. Wendy Sun, Senior Director of Corporate Development and Investor Relations of Baozun. Please proceed, Wendy.

Wendy Sun

Thank you, operator. Hello, everyone, and thank you for joining us today. Our first quarter 2024 earnings release was distributed earlier before this call, and is available on our IR website at ir.baozun.com as well as on PR Newswire services. We have also posted a PowerPoint presentation that accompanies our comments to the same IR website where they are available for download.

On the call today from Baozun, we have Mr. Vincent Qiu, Chairman and Chief Executive Officer; Ms. Catherine Zhu, Chief Financial Officer; Mr. Arthur Yu, President of Baozun E-Commerce; and Ms. Sandrine Zerbib, President of Baozun Brand Management.

Mr. Qiu will review the business strategy and company highlights, followed by Ms. Zhu, who will discuss our financials and outlook and then by Mr. Yu and Ms. Zerbib to share more regarding our E-Commerce and Brand Management segment respectively. They will all be available to answer your questions during the Q&A session that follows....

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