UAA - Under Armour: Higher Prices And E-Commerce Could Benefit The Stock
2024-03-18 11:50:05 ET
Summary
- Under Armour has seen a substantial increase in EPS expectations following changes in the Board of Directors.
- The company's geographic diversification and successful direct-to-consumer channels and e-commerce strategies could lead to future net sales growth.
- The recent decrease in the total number of shares and potential further decreases could positively impact the stock price.
Under Armour, Inc. ( UAA ) recently saw an impressive increase in the number of upward EPS revisions right after the company noted changes in the Board of Directors. I do believe that the company could announce new changes as soon as new directors occupy their new seats. I also think that ongoing increase in the average selling prices of apparel, footwear, and accessories, current successful strategies about direct-to-consumer channels, and e-commerce could bring new net sales growth in the future. There are obvious risks from emerging tariffs or supply chain issues, however I believe that UA does trade undervalued.