SPGI - automotiveMastermind Enhances Mastermind's Connectivity Through Tekion Integration | Benzinga
NEW YORK, April 23, 2024 /PRNewswire/ -- automotiveMastermind, the automotive industry's trusted data and technology provider, will integrate its Mastermind technology with Tekion, innovator of the first and fastest cloud-native automotive retail SaaS platform, Automotive Retail Cloud (ARC).
This integration heightens the ability of Mastermind to predict in-market buying behavior and drive engagement by automatically sharing customer information from Tekion to Mastermind.
"Mastermind's latest integration syncs customer information from Tekion to unlock more powerful predictions and real-time insights that dealers can use to drive sales," said Aaron Baldwin, chief product officer at automotiveMastermind. "As we continue to integrate Mastermind with high-profile industry leaders like Tekion, we can offer even greater capabilities to our dealer partners, allowing them to harness the full power of its technology."
Through ...