CLAR - Clarus Appoints Three Veteran Operating and Sales Executives to Support Adventure Segment's U.S. International and OEM Channels and Fuel Future Growth | Benzinga
- Appoints Tripp Wyckoff as General Manager of Adventure Americas -
- Appoints David Cook as Global Head of OEM -
- Appoints Daniel Bruntsch as Head of EMEA Sales -
SALT LAKE CITY, July 18, 2024 (GLOBE NEWSWIRE) -- Clarus Corporation (NASDAQ:CLAR) ("Clarus" and/or the "Company") has made three important strategic hires for its Adventure segment ("Adventure") in order to accelerate growth in the U.S. and international markets and strengthen its global OEM initiatives. Adventure, comprised of Rhino-Rack, MAXTRAX, and TRED Outdoors, has appointed Tripp Wyckoff to the role of General Manager of the Americas, David Cook as Global Head of OEM and Daniel Bruntsch as Head of EMEA Sales.
Mathew Hayward, Global President of Adventure, commented on the appointments, "We are excited to add these three seasoned sales and operations leaders to the Adventure team, which represents critical progress building on the foundation of our previously defined growth strategy as we invest to scale. Importantly, two of the hires, Tripp and Daniel, enhance our go-to-market capabilities in our largest addressable regions. Tripp provides a wealth of industry knowledge, operating discipline and expertise in taking brands of our size to the next level in the U.S. market. Daniel brings a strong programmatic sales background, and we look forward to leveraging his experience implementing effective regional selling structures as we seek to expand the penetration of our premium brands in the market. While our Rhino-Rack brand currently holds key relationships with global OEM partners in the Australian market, we are only scratching the surface of our global growth opportunities. David brings invaluable OEM process, product and sales expertise to our organization that will strengthen relationships around the world with existing and new customers alike."
Mr. Wyckoff will be responsible for managing and growing each of the Adventure brands in the Americas, including the U.S., Canada and Latin America. Mr. ...