WMT - Costco Sold Millions Of Dollars Worth Of Gold To Customers: Was It Bad For Business? | Benzinga
Costco's (NYSE: COST) latest promotion was more wonky than Wonka.
What Happened: The wholesale retailer is known for its bulk deals on household essentials, Kirkland-branded goods as well as the affordable, food court hot dog and soda combo.
But lately, one of its hottest items has been something you typically wouldn’t find in the same store where you buy your toilet paper — gold bars.
Costco began selling one-ounce gold bars in September. More than $100 million worth of the bars were sold over the last three months, according to the company’s earnings call last ...