MSGS - NEXEN TIRE NAMED OFFICIAL PARTNER OF THE NEW YORK RANGERS | Benzinga
Nexen Tire Will be Integrated Across Rangers Digital Platforms and During Rangers Games at The Garden
NEW YORK, Nov. 13, 2023 /PRNewswire/ -- Madison Square Garden Sports Corp. (NYSE:MSGS) announced today a marketing partnership with Nexen Tire, naming one of the leading global tire manufacturers an Official Partner of the New York Rangers. Through the partnership, Nexen Tire will receive significant brand promotion during Rangers games at Madison Square Garden, including digital dasherboard signage, virtual blue line signage and ribbon LED signage. Nexen Tire will also receive exposure on the digital boards outside of Madison Square Garden, which are on display to the millions of people who pass by The Garden every day.