PENN - PENN Entertainment Shares Jump After ESPN Bet Named Official Sports Betting Sponsor Of PGA Championship | Benzinga
PENN Entertainment (NASDAQ:PENN) shares traded higher on Tuesday after the company announced a groundbreaking multiyear sports betting partnership between ESPN Bet and the PGA of America. ESPN Bet, developed by PENN Entertainment, will be designated as the “Official Sports Betting Sponsor” of the PGA Championship through 2026.
What To Know: Tuesday’s pioneering agreement marks a significant milestone for the PGA Championship, establishing it as the first men’s golf major with an official sports betting sponsor. ESPN Bet’s integration into the spectator experience at the PGA Championship, leveraging PENN’s technology and ESPN’s brand, ...