PEP - Pepsi's Fresh Face: Revamps Logo With Modern Flair Expanding Reach In 120+ Countries | Benzinga
Beverage giant PepsiCo Inc (NASDAQ:PEP) has unveiled its first major global redesign in fourteen years, which was unleashed across over 120 markets.
The company is marking the moment through digital installations, each featuring the re-designed and refreshed Pepsi globe logo.
The new logo borrows equity from Pepsi’s past whilst incorporating modern elements and the updated color palette introduces electric blue and black to bring a contemporary edge to the classic ...