GEVO - Renewable Products Industry Leader Andy Shafer joins Gevo to Lead Marketing Customer Relationships and Branding | Benzinga
ENGLEWOOD, Colo., Oct. 18, 2023 (GLOBE NEWSWIRE) -- Gevo, Inc. (NASDAQ:GEVO) is pleased to announce that Andy Shafer has been hired as Chief Marketing, Customer, and Brand Officer to lead the strategies for product launch and brand positioning for the company.
Shafer has a unique understanding of the dynamics required for success in a diverse set of business environments. He worked in global business strategy and development for Dow Chemical, and then worked alongside Gevo CEO Dr. Patrick Gruber and Gevo President and COO, Chris Ryan to assess and build Cargill-Dow Polymers, the bio-based plastics company now known as Natureworks, LLC, one of the most successful businesses in the bio-products marketplace, and where he served as the commercial director. Shafer then went on to lead the launch and growth of Elevance Renewable Sciences, Inc., where he focused on strategic collaborations and brand development.
"Andy brings ‘been-there-done-that' experience in the bio-based products world that we're ready for at Gevo," said Gevo CEO Dr. Patrick Gruber. "The process engineering and front-end work to develop our products is solid, our economics are very good, and it is time to expand our market engagement. Continuing to build ...