SQ - 1 Millennial-Focused Stock to Avoid No Matter What
Millennials love Square (NYSE: SQ). The next-gen payments processor has made it easy to settle up on transactions. It's not the only game in town when it comes to cash-free exchanges of funds, but its market is clearly on the ascent. Square's commerce platform helps upstarts and other indie businesses process payments the way giant merchants do, and the Square Cash app is skyrocketing in popularity. It embraced cryptocurrency before other financial services giants warmed up to the new bitcoin normal.
Who can hate on Square? Who can bash a stock that is the second largest holding of Global X Millennials Thematic ETF (NASDAQ: MILN), an exchange-traded fund that invests in companies widely used by millennials? I realize that most of the commentary you find on this site is bullish on Square. I respect that, but I have my concerns. I see Square as a millennial-focused stock to avoid, and I'll take my lumps and tell you why I feel that way.
Image source: Square.