SCOR - 180 Degree Capital - comScore: An Attractive Entry Price
2024-02-23 09:25:00 ET
Summary
- Our initial investment in comScore took place in 2021.
- We have ramped up our activism significantly through the nomination of Matthew F. McLaughlin as a director nominee.
- We firmly believe that improvements in SCOR's corporate governance combined with improving financial metrics can lead to material appreciation in SCOR's common stock.
The following segment was excerpted from this fund letter.
comScore, Inc. ( SCOR )
Our initial investment in SCOR took place in 2021, following its recapitalization by Charter ( CHTR ), Cerberus and Liberty Media (Qurate). Our original thesis for our investment was centered on multiple factors including our beliefs that:
- SCOR was a company with uniquely competitive media measurement offerings and proprietary data;
- SCOR's new investors could help with improved execution, financial performance and overall growth; and
- SCOR traded at a significant discount to its peers.