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APRN - A Foolish Take: Over Half of U.S. Online Shoppers Buy Subscription Boxes
Blue Apron Holdings Inc. Class A
The U.S. subscription box market grew 890% between April 2014 and April 2018, according to Hitwise. That's why a growing list of companies -- including Amazon and Walmart -- are jumping on the bandwagon with their own boxes.
A recent survey of over 500 U.S. online shoppers by Clutch found that 54% now subscribe to subscription boxes, and the five top brands were Unilever's (NYSE: UL) Dollar Shave Club, Ipsy, Blue Apron(NYSE: APRN), BarkBox, and Hello Fresh.