ASO - Academy Sports and Outdoors launches a new men's activewear line
Academy Sports and Outdoors (NASDAQ:ASO) has announced the launch of its newest private label men's activewear brand, Right of Way. Its a versatile collection, which delivers style and comfort for leisure or work through intentional design, is now available online and in all 260 Academy stores. The color palette allows shoppers to create custom looks for any occasion from their favorite pieces. "R.O.W. provides the guy on the go with a collection of athletic-inspired essentials that seamlessly integrates into his lifestyle from workday to weekend and everything in between," said Eli Getson, Senior VP and General Merchandising Manager of Apparel at Academy.
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Academy Sports and Outdoors launches a new men's activewear line