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FIT - Apple Has Gobbled Up Half of the Smartwatch Market This Year
Fitbit Inc. Class A
Apple (NASDAQ: AAPL) has been dominating the wearables market in recent years, thanks in large part to the popularity of Apple Watch. Strong demand for AirPods also helps, as the company is likewise the leader in hearables. The smartwatch market has been able to grow so far this year despite the economic havoc that the COVID-19 pandemic has wreaked across the world.
The Mac maker has expanded its market share over the past year and represented over half of all smartwatch revenue in the first two quarters of 2020.