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home / news releases / HOG - Aramark Harley-Davidson and L Brands among top BofA SMID cap ideas for second half


HOG - Aramark Harley-Davidson and L Brands among top BofA SMID cap ideas for second half

A number of consumer stocks made Bank of America's "Best SMID Cap Idea for 2021" list. Aramark (ARMK) is viewed as a re-opening idea with a compelling post-pandemic change story. "With the stock having underperformed meaningfully YTD and vaccine/re-opening progress gaining steam, we see this as a particularly attractive entry point ahead of what should be an accelerating revenue re-build in H2/21 (driven by sports attendance rising, in-person schooling this fall, and return to office)," notes the firm. Aramark is rated at Buy with a price objective of 44. Harley-Davidson (HOG) is highlighted as a top SMID cap idea given accelerating brand momentum and strong dealer feedback on HOG’s launch into the on & off road Adventure Touring motorcycle category, which should support market share gains in the U.S and Europe. L Brands (LB) makes the list again on the expectation that the August spin of Victoria’s Secret will lead to

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Aramark, Harley-Davidson and L Brands among top BofA SMID cap ideas for second half
Stock Information

Company Name: Harley-Davidson Inc.
Stock Symbol: HOG
Market: NYSE
Website: harley-davidson.com

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