CpC - ASTROGLIDE Introduces a Give-Back Community Campaign in Celebration of Pride

Sexual Wellness Brand Celebrates LGBTQ Community & Introduces Exclusive Pride Products

PR Newswire

VISTA, Calif. , June 15, 2021 /PRNewswire/ -- As Pride kicks off around the country, ASTROGLIDE (made by BioFilm Inc.) is celebrating the LGBTQ+ community through a new give-back initiative. In addition to the continued support of its local San Diego Pride celebrations, this year's campaign will support seven LGBTQ+ community centers, venues and organizations around the country – each of which has been crucial for providing support, community and often chosen family for those that visit them.

ASTROGLIDE chose organizations across New York City , Boston and Los Angeles to receive a combined total of $60,000 in donations to help them keep their doors open and their communities connected and strong. Recipients of ASTROGLIDE's initial philanthropic donations include The NYC LGBT Community Center , Julius ', The Boston Alliance of Gay, Lesbian, Bisexual and Transgender Youth (BAGLY) , Club Café , and The Los Angeles LGBT Center . Through a partnership with Los Angeles' The Abbey , The AIDS Monument in West Hollywood and The Trans Wellness Center will also receive donations.

"The LGBTQ+ community has played a key role in ASTROGLIDE brand advocacy during our many years in business and it's important that we recognize and return that support," said Lisa O'Carroll , BioFilm CEO. "It's been a tough year, and isolating for many, and we are committed to making a difference for the organizations that have helped many in the community weather this storm. We see this initiative as just the start to what we hope will be long-term relationships with our LGBTQ+ community partners."

As part of its Pride celebration, ASTROGLIDE is also launching a limited Pride edition of its ASTROGLIDE X Premium Silicone Gel personal lubricant which offers an extremely long-lasting, silky smooth formula that is hypoallergenic, condom-compatible* and waterproof, making it an ideal choice for before, during and after Pride celebrations. The new packaging is rolling into Amazon and other select retailers starting today. For those looking to get involved in ASTROGLIDE's Pride celebration and for the chance to win exclusive Pride products, visit ASTROGLIDE on Instagram , Twitter or Facebook .

For more information on ASTROGLIDE's line of personal lubricants, visit www.astroglide.com/products .

* Compatible with natural rubber latex, polyurethane, and polyisoprene condoms.

About ASTROGLIDE
ASTROGLIDE is the flagship product of BioFilm Inc., a privately held company that manufactures and distributes exceptional personal care products. From top-selling water-based lubes to silky smooth, long lasting, silicone lubes, or even O Lubricant and Massage Oil, ASTROGLIDE personal lubricants have been helping consumers achieve a new world of pleasure for over 30 years. No matter the need, ASTROGLIDE personal lubricants are formulated to help take people's sex lives to the next level. To learn more about ASTROGLIDE, visit www.astroglide.com .

SOURCE ASTROGLIDE