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home / news releases / PONGF - Atari® Brings the New Atari VCS(TM) Video Computer System to Life During E3 2019 - Launching Official Presale in Partnership With GameStop and Walmart


PONGF - Atari® Brings the New Atari VCS(TM) Video Computer System to Life During E3 2019 - Launching Official Presale in Partnership With GameStop and Walmart

NEW YORK, June 11, 2019 (GLOBE NEWSWIRE) -- Atari® — one of the world's most iconic consumer brands and interactive entertainment producers — today makes several major announcements about its all-new Atari VCS™ home gaming and entertainment system during the 2019 Electronic Entertainment Expo (E3) in Los Angeles, where it is holding private preview meetings with press, retailers, and content partners.

The Atari VCS Official Online Presale is now underway for U.S. customers, with systems and accessories, including retailer-exclusive editions, available for preorder today on GameStop.com, Walmart.com, and AtariVCS.com, for deliveries starting in March 2020. Pricing starts at $249.99 for the Atari VCS 400 Onyx (4GB RAM) Base model and tops off at $389.99 for one of three Atari VCS 800 (8GB RAM) All-In system bundles that include an Atari VCS Classic Joystick and Atari VCS Modern Controller. Classic Joysticks priced at $49.99 and Modern Controllers at $59.99, created in partnership with PowerA, are also available now for retail pre-order. Additional international presale dates and retailers will be announced soon.

“Atari made a commitment to its fans to make the new VCS the best and most versatile game and home entertainment platform it can be, with a wide array of options,” said Atari CEO Frédéric Chesnais. “After so many months of work defining and refining the products, and after the strong initial support of thousands of Indiegogo backers, we are excited to finally and officially announce our product launch configurations, first key retail partnerships, and the kickoff of the Atari VCS Official Online Presale that will put the products into the hands of gamers.”  

The start of the Atari VCS Official Online Presale and retail partnerships brings Atari’s successful Indiegogo campaign and Indemand period to a close after one full year. Original Atari VCS backers will receive their hardware starting in December 2019, completing a drive that began on May 30, 2018, with platform-crushing traffic on day-one to achieve $2 Million in funding in the first week and nearly $3 Million over its 30-day span. Total gross sales have since topped $4 Million with more than 12,000 individual contributors.

This new Atari VCS Official Online Presale is for products scheduled to start shipping in March 2020 and offers new hardware configurations, exclusive new designs, and three online retail destinations to choose from:

GameStop.com features the following Atari VCS products:

GAMESTOP SKUs
Description
Ship Date
MSRP
800 Onyx All In (Retail Exclusive)
8GB RAM (upgradeable) Bundle
March 2020
$389.99
800 Onyx Base
8GB RAM (upgradeable)
March 2020
$279.99
400 Onyx Base
4GB RAM (upgradeable)
March 2020
$249.99
Classic Joystick
Accessory
March 2020
$49.99
Modern Controller
Accessory
March 2020
$59.99

Walmart.com features the following Atari VCS products:

WALMART SKUs
Description
Ship Date
MSRP
800 Kevlar Gold All In (Exclusive)
8GB RAM (upgradeable) Bundle
March 2020
$389.99
800 Onyx Base
8GB RAM (upgradeable)
March 2020
$279.99
400 Onyx Base
4GB RAM (upgradeable)
March 2020
$249.99
Classic Joystick
Accessory
March 2020
$49.99
Modern Controller
Accessory
March 2020
$59.99

AtariVCS.com features the following Atari VCS products:

ATARI SKUs
Description
Ship Date
MSRP
800 Black Walnut All In (Exclusive)
8GB RAM (upgradeable) Bundle
March 2020
$389.99
800 Onyx All In
8GB RAM (upgradeable) Bundle
March 2020
$389.99

The all-new Atari VCS home gaming and video computer system is aimed at transforming the TV-centric home entertainment experience. At E3 this week, Atari plans to share demos of the Atari VCS dashboard and Sandbox Mode to showcase the power of the AMD tech that powers the VCS. Users will be introduced to an ever-expanding Atari world of all-new games, classic and remastered favorites, streaming multimedia and personal apps; or can easily make their own. The powerful AMD Ryzen processor featuring Radeon Graphics Technology can handle it all, including 4K HDR streaming, while the all-new Atari Classic Joystick and Atari Modern Controller make everything easy and fun. Switching to the unique Atari Sandbox Mode unlocks an open and expandable multimedia PC for freedom and versatility you can’t get with any other home game system. The Atari VCS blends the best of consoles and PCs to delight a whole new generation of gamers, fans, and creators who will “Discover What You and Atari Can Do.”

Atari plans to make several more product development updates and announcements this year that will include expanded details about games and entertainment content, software development protocols, expanded distribution and more. In addition, Atari will continue to provide periodic work-in-progress updates and product demonstrations via its Atari VCS Project Development blogs on Medium.com.

Atari VCS photos and logos can be accessed here: http://uberstrategist.link/ATARIVCS-E3PressKit.

Fans can follow Atari VCS on Facebook, Twitter @TheAtari_VCS, and on Instagram.

To stay up-to-date on all things Atari and retro-pop-culture, like us on Facebook at www.facebook.com/Atari, and follow us on Twitter @Atari and Instagram.

Photos accompanying this announcement are available at

https://www.globenewswire.com/NewsRoom/AttachmentNg/d3995c12-2869-4f3a-b560-06c0754045a7
https://www.globenewswire.com/NewsRoom/AttachmentNg/7f3b58a0-8d3f-4958-956e-c8a4f27eccd7
https://www.globenewswire.com/NewsRoom/AttachmentNg/f5a87434-2726-4613-a3bf-4fc9a8148197
https://www.globenewswire.com/NewsRoom/AttachmentNg/78cd089c-6764-470a-90bd-c7fa7dd03cb3
https://www.globenewswire.com/NewsRoom/AttachmentNg/8802fcf0-8021-47ad-a66e-873f83745c48
https://www.globenewswire.com/NewsRoom/AttachmentNg/46ff4e86-4161-4b0a-bf5a-49d8e5acb15d
https://www.globenewswire.com/NewsRoom/AttachmentNg/b8b678e8-b3d9-45c3-bf3d-bc69f041c708
https://www.globenewswire.com/NewsRoom/AttachmentNg/0103a9f8-fad0-4e3a-8e83-e4ffc7101803
https://www.globenewswire.com/NewsRoom/AttachmentNg/bffca4f5-8bda-490d-8472-ee69c43a8ea6

ABOUT ATARI

Atari is an interactive entertainment company. As an iconic brand that transcends generations and audiences, the company is globally recognized for its multi-platform, interactive entertainment and licensed products. Atari owns and/or manages a portfolio of more than 200 games and franchises, including world-renowned brands like Asteroids®, Centipede®, Missile Command®, Pong®, and RollerCoaster Tycoon®. Atari has offices in New York and Paris or visit us online at www.Atari.com.

© 2019 Atari VCS, LLC. All rights reserved. ©2019 Atari Interactive, Inc. Atari wordmark and logo are trademarks owned by Atari Interactive, Inc.

PRESS CONTACT

UberStrategist Inc.
Mario R. Kroll and CJ Melendez
pr@uberstrategist.com
1-646-844-8983

Gamestop Exclusive - Black and Red Atari VCS 800 Onyx

Black and Red Atari VCS 800 Onyx
Walmart Exclusive - Atari VCS 800 Kevlar Gold

Atari VCS 800 Kevlar Gold
Atari Web Exclusive - Atari VCS 800 Black Walnut All-In

Atari VCS 800 Black Walnut All-In
ATARI VCS Onyx Colorway

ATARI VCS Onyx Colorway
ATARI VCS Onyx Side

ATARI VCS Onyx Side
ATARI VCS Onyx USB

ATARI VCS Onyx USB
Atari VCS

Atari VCS
ATARI VCS Hero Group

ATARI VCS Hero Group
Atari Peripherals

Classic and Modern Controller
Stock Information

Company Name: Atari SA
Stock Symbol: PONGF
Market: OTC

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