BITA - Autohome Vs. Bitauto Who's Your Pick Of China's Online Auto Platform
Introduction
China has been the largest auto market in the world for the past decade. Still, China's auto industry, especially the marketing and distribution channels, continues to grow at an incredible speed, largely fueled by recent developments in technology, the economy and policy. While there are many attractive investment opportunities in this sector, most of them remain in the private market and they haven't reached the stage of public listing. This article aims to examine two public companies, Autohome and Bitauto, to explore some of the opportunities that investors can explore in the secondary market.