TGT - Better Buy: Target vs. Tanger Factory Outlets
Target (NYSE: TGT) and Tanger Factory Outlets (NYSE: SKT) both survived the retail apocalypse that crushed many brick-and-mortar retailers over the past decade. Target's store renovations, private label brands, and e-commerce upgrades kept it relevant against Amazon and Walmart . Tanger's outlet centers continued to attract bargain-seeking shoppers even as traditional malls collapsed.
Target and Tanger also survived the COVID-19 pandemic, which wiped out many struggling retailers. Target's robust online sales carried it through the crisis, while Tanger weathered the storm by suspending its dividend, letting its tenants defer their rent payments, and offering shorter-term leases.
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Better Buy: Target vs. Tanger Factory Outlets