BIRD - Blackbird bang on schedule with elevate.io rollout
(NewsDirect)
Blackbird PLC (AIM:BIRD, OTCQX:BBRDF) CEOIan McDonough visits the Proactive London studio to speak with ThomasWarner about progress with elevate.io, the technology company'snew end-to-end video and audio content creation platform.
McDonough announces that Blackbird is"bang on schedule" with the new product and moving into earlyaccess ahead of a launch planned for Q1 next year. He explains thatthe product is designed for the creator economy, offers an end-to-endsolution and is built on Blackbird’s robust architecture.
Highlighting the unique selling points(USP) of their new offering, McDonough emphasises the platform'suser-friendly nature, which includes live multiplayer capabilities,browser-based access, and a plugin architecture. This setup isdesigned to alleviate common issues faced by content creators, such ascumbersome collaboration and rigid, complex software.
The platform also allows for potentialintegrations of AI and community-developed functionalities. McDonoughpoints out the substantial market opportunity, citing a Goldman Sachsreport that values the creator economy at $250 billion, expected todouble by 2027. Blackbird is targeting a specific segment within thismarket: professional content creators and high-end YouTubers, a sectorready to adopt new, more flexible tools.
He also touches on Blackbird's existing product, which hasbeen used in major events like the Rugby World Cup and the Ryder Cup,and is prevalent across global news organisations and TV networks. Thecompany is investing in enhancing this platform to align with theirnew product, elevate.io, focusing on improving userexperience.
Concluding the interview, McDonough expressesconfidence in Blackbird's technology, team, and market readiness,positioning the company to capitalise on a significant marketopportunity.
Contact Details
Proactive UKLtd
+44 20 7989 0813
Copyright (c) 2023 TheNewswire - All rights reserved.