APRN - Blue Apron Is A Lost Cause

• Blue Apron, which has surprisingly beat the stock market this year with a nearly 30% gain, looks set for a poor showing in 2022.
• Revenue declined in its most recent quarter, missing Wall Street expectations yet again.
• The company has been bleeding customers, despite the fact that marketing investments are up year over year.
• The company's growth initiatives seem somewhat meandering, with plans for a co-branded credit card unlikely to succeed.
• Higher food and logistics costs continue to weigh on the company's bottom line.

For further details see: