CDK - CDK Global acquires Square Root

CDK Global (CDK) acquires Austin-based Square Root, creator of CoEFFICIENT®, which helps automotive original equipment manufacturer field managers understand and act on unique data patterns and opportunities for retailers in their markets.“The acquisition of Square Root is another important step in our efforts to build innovative solutions for dealers and OEMs that allow them to manage, analyze and grow their businesses. The technology, customers, and top talent at Square Root will play an important role in helping us accelerate the expansion of our open Neuron intelligent data platform, which is designed to turn billions of pieces of industry information into actionable insights and valuable products for the automotive industry through Fortellis.” comments Brian Krzanich, president and CEO.

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CDK Global acquires Square Root