CAUD - Collective Audience Acquiring DSL Digital

2024-04-08 09:00:29 ET

DENVER, Colo., Apr 08, 2024 ( 247marketnews.com )- Collective Audience, Inc. (NASDAQ: CAUD ) stated that it’s acquiring DSL Digital to combine the two companies’ customer bases, international services teams, and AI-powered tool sets.

“This key acquisition will provide the proven foundational professional capabilities and technology for our new AudienceServices group offering, performance advertising strategy, campaign development, media buying, content marketing and SEO,” stated Collective Audience CEO, Peter Bordes. “DSL Digital’s extraordinarily talented team has developed some of the most unique AI-powered performance advertising tools in the industry, allowing it to deliver significantly higher campaign performance for its clients versus industry averages. We see these new tools and services as integral building blocks of our AudienceCloud™ infrastructure and ecosystem, and furthering our mission of solving the many challenges facing today’s digital media and advertising industry.”

“Collective Audience has a clear vision for revolutionizing the digital advertising and media industries, and we are thrilled to have this opportunity to help realize this vision by integrating our expertise and tools into the Collective,” stated DSL Digital founder and CEO, Gregg Greenberg. “To become part of something bigger that will push the edges of innovation is exciting to our team, and we expect the offerings of our new AudienceServices group will be extremely exciting for our clients and the industry as a whole

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