RACE - Don't fear an all-electric Ferrari - Morgan Stanley

Morgan Stanley tackles the intriguing question of what happens if Ferrari ([[RACE]] -0.2%) shifts into an all-electric strategy. For investors, there appears to be upside. Analyst Adam Jonas: "We believe the ultimate outcome of Ferrari’s transition to EVs may be the #1 driver of the share price over the next 3 to 5 years and one which we continue to engage with management on very closely in the quarters to come. The typical initial reaction to all electric Ferraris can (and should) raise important risks including, but not limited to: potential brand dilution, barriers to entry, cost, competition, differentiation, sound etc... However, we believe investors should also consider that the move to BEV will impact all current auto manufacturers and there may be a number of important implications to the way OEMs can address cost and complexity that could lead to some surprising outcomes for the P&L." More from Jonas: "The

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Don't fear an all-electric Ferrari - Morgan Stanley