MTCH - Entravision and Match Media join hands in Africa
2023-09-01 05:20:40 ET
Entravision ( NYSE: EVC ) said that its African based digital business unit has become the exclusive sales partner in Africa of Match Media ( NASDAQ: MTCH ) Group, that shelters brands like Tinder, OkCupid and Match.
As the exclusive sales partner to Match Media Group across the African continent, Entravision has created a dedicated local team of experts based in South Africa.
“This partnership with Match Media Group reinforces our commitment to advertisers to connect brands to consumers through local strategic support, creative expertise and a suite of innovative advertising opportunities on the platform,” said Julian Jordaan, President of Entravision Africa. “Globally, we’re seeing a dating renaissance, with online dating now being the most common way that singles are making new connections. We’re thrilled to be partnered with Match Media Group in Africa to connect consumers to brands in an authentic and relevant way.”
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Entravision and Match Media join hands in Africa