ESCA - Escalade Sports acquires American Heritage Billiards
Escalade Sports, wholly owned subsidiary of Escalade (ESCA), acquired the assets of the billiard table, game room, and recreational product lines of American Heritage Billiards, including the related intellectual property. Escalade agreed to pay a gross purchase price of $1.55M, paid in cash at closing."We view the combination of these two business lines as a competitive edge in providing customers and consumers with timeless and relevant design as well as the highest quality materials for the ultimate billiards' experience," president & CEO of Scott Sincerbeaux commented.The company will combine the American Heritage Billiards and Cue & Case business lines and have already recruited new leadership to support aggressive growth expectations while providing a clear path to value creation.
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Escalade Sports acquires American Heritage Billiards