FB - Facebook offering users prompt to counter Apple's privacy moves

Facebook (FB +1.5%) - locked in an increasingly tense battle with Apple (AAPL +2.2%) over privacy-related changes for mobile users - will add an in-app prompt intended to inform users about the handling of their data. The screen will offer information about Facebook's personalized ads and ask for permission to use data collected from third-party apps and sites. It's intended to be paired with Apple's prompts about the new privacy policy, and Facebook will start testing the new prompt with some users with a plan to officially launch it alongside Apple's privacy changes. In offering the prompt, Facebook is taking advantage of Apple's stance that providing education to users about privacy is allowed. With the new Apple approach, many apps will be asking users whether they want their Web behavior tracked for use in personalized ads; Facebook has said that the changes would hurt its efforts in particular, and that

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Facebook offering users prompt to counter Apple's privacy moves