FCAU - Fiat Chrysler: The Lesser-Of-Two-Evils Dilemma
- Falling behind on electrification, connectivity and mobility trends, Fiat Chrysler has been forced to either face the massive risks of going alone or look for a partner.
- The PSA Group deal makes sense on many levels, but is hardly a move to create an industry leader by combining two industry laggards.
- Costly and time-consuming restructuring of massive global operations is not what an OEM needs to address the current industry disruption trends.
- Segmented brand portfolio, consisting of many struggling brands, and potential political tensions do not make matters any better for future Stellantis.
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Fiat Chrysler: The Lesser-Of-Two-Evils Dilemma