FFMR - First Farmers: Sowing Prudence Reaping Success

• The maintained growth and stability of First Farmers Financial Corp.’s financials remained unshaken despite the adverse effects of the pandemic.
• As a Dividend Challenger, the dividend payments have been consistent for more than a decade and do not show a possibility of a dividend cut.
• The stock price has been slow-moving with very low volatility and shows a bearish trend. But the observation using the P/E Ratio and Dividend Discount Model indicates an undervaluation.
• Its acquisition of a new branch in Hamilton County may help sustain its growth for the next few years.

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