GNUS - Genius Brands stock surges on deal with Marvel Studios
Genius Brands International (NASDAQ:GNUS) shares surged 37% pre-market after the kids media company signed a 20-year deal with Marvel Studios to license the name and likeness of Stan Lee for use in future feature films and television productions. The deal, signed between Marvel and Stan Lee Universe (a venture between Genius Brands and POW! Entertainment), will see Marvel acquiring the rights to use Stan Lee’s name, voice, likeness and signature in movies and television projects as well as Disney theme parks, various "experiences" and merchandizing. Stan Lee was an American comic book writer, editor, publisher and producer. He was as the writer and editor-in-chief of Marvel Comics in the 1960s.
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Genius Brands stock surges on deal with Marvel Studios