REAL - Global retail transactions jump 30% from Thanksgiving to Cyber Monday
New benchmark data from ACI Worldwide (ACIW) revealed a 21% Y/Y increase in eCommerce transactions globally in November, driven by strong consumer demand for household items and services, especially those providing shipment, remote education and training, and insurance for consumer electronics.The retail sector saw a significant increase of 30% over the five-day period from Thanksgiving through Cyber Monday in 2020 compared to 2019. The Saturday after Black Friday experienced the biggest increase at 47% Y/Y.The average ticket price on these peak days declined by 3% Y/Y from $136 to $132, as consumers are attracted to free shipment and sales. “This year’s holiday season is looking very different from previous years with many merchants starting sales much earlier, as well as continuing promotions beyond the traditional peak days of Black Friday and Cyber Monday. The result is a substantial increase in eCommerce transaction volumes prior to Black Friday,” said Debbie Guerra,
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Global retail transactions jump 30% from Thanksgiving to Cyber Monday