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HOG - Harley Davidson: The Road Only Goes Downhill
Harley-Davidson Inc.
Harley Davidson (HOG) has been having a rough last couple of years, with its current stock price nearly half of where it was in 2018 as it fell from around $50 per share to its current price of about $35 per share. The company is an American icon, with the Milwaukee-based motorcycle maker being founded more than 100 years ago, and conjures up a certain type of imagery - that of big bikes, loud engines and groups of somewhat older riders riding together in large groups.
Source: Google images “Harley Davidson riding groups”