IMBI - iMedia Brands business unit renews Google Search agreement
iMedia Brands' (NASDAQ:IMBI) wholly owned business unit, iMedia Digital Services renewed its Google search agreement; it is a digital advertising platform that engages with 200M+ monthly digital shoppers in the U.S. It recently promoted Matt Leardini to president of iMedia Digital Services; Matt Leardini was initially appointed VP, Search and Advertising Operations in July 2021 as part of iMedia Brands acquisition of Synacor’s Portal and Advertising segment. The business unit plans to strengthen existing suite of advertising services by fusing iMedia Brand's entertainment networks and consumer brands' first-party shopping data and unique digital advertising demand into its Retail Media Exchange.
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iMedia Brands business unit renews Google Search agreement