JCP - In the Age of Coronavirus J.C. Penney Expands Curbside Pickup
Stopping the spread of coronavirus requires social distancing. That is, avoiding being around other people as much as possible. That's really bad news for retailers like J.C. Penney (NYSE: JCP) that sell merchandise that's not entirely essential during the current crisis.
You can, of course, order from J.C. Penney online, but that involves waiting at least a couple of days. To eliminate that wait and facilitate shopping even while people can't visit its stores, the company has increased the rollout of its curbside pickup efforts.
J.C. Penney is adding curbside pickup to select locations. Image source: J.C. Penney.