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IPAR - Inter Parfums Switches To The .Com Retail Model To Boost Growth
Inter Parfums Inc.
ParfcmsAs expected, because of the pandemic, Inter Parfums' (IPAR) business plunged in the second quarter, due to the abrupt closure of most of its worldwide brick-and-mortar points of sale and due to the travel restrictions, which highly impacted the travel retail business.
However, thanks to the company's flexibility, the perfume seller managed to collect a $7M profit in the first half of 2020 and will be profitable for the rest of the year, unless another black swan materializes in the coming months.
As I wrote in a prior article of mine, IPAR does not