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home / news releases / IZEA - International Specialty Retailer Selects IZEAx as its Influencer Marketing Platform


IZEA - International Specialty Retailer Selects IZEAx as its Influencer Marketing Platform

IZEA Worldwide, Inc. (NASDAQ: IZEA), operator of IZEAx®, the premier online marketplace connecting brands and publishers with influential content creators, today announced that an international specialty retailer with combined e-commerce and brick and mortar revenue in excess of one billion dollars has licensed IZEAx as its influencer marketing platform. This is the second billion-dollar retailer to license IZEAx in as many months.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20190228005038/en/

International Specialty Retailer Selects IZEAx as its Influencer Marketing Platform (Photo: Business Wire)

“We continue to see strong growth in licensing of IZEAx among leading brands,” commented Ted Murphy, Founder and CEO of IZEA. “The quality of these companies and the opportunities they present to our network of influencers enhances the value of our ecosystem. Influencers are eager and excited to promote the brands that they are passionate about, and each new IZEAx software customer strengthens our position as the leader in our space.”

“We continue to invest in the IZEAx technology stack and have begun to increase our sales and marketing efforts dedicated to platform licensing,” continued Murphy. “While still a relatively small part of our business today, monthly licensing fees billed for IZEAx in January 2019 have already exceeded the entirety of Q1 2018. We expect triple digit annual revenue growth in IZEAx licensing fees this year as compared to last year.”

During the fourth quarter approximately 61% of IZEA’s $11.2 million in bookings came from a combination of software licensing and marketplace spend across all IZEA platforms.

To schedule a demo of IZEAx please visit izea.com.

About IZEA Worldwide, Inc.

IZEA Worldwide, Inc. (“IZEA”) operates online platforms that connect marketers with content creators. IZEA platforms automate influencer marketing and custom content development, allowing brands and agencies to scale their marketing programs. IZEA influencers include everyday creators as well as celebrities and accredited journalists. Creators are compensated for producing unique content such as long and short form text, videos, photos, status updates, and illustrations for marketers or distributing such content on behalf of marketers through their personal websites, blogs, and social media channels. Marketers receive influential content and engaging, shareable stories that drive awareness. For more information about IZEA, visit https://izea.com/.

Safe Harbor Statement

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Forward-looking statements, which are based on certain assumptions and describe our future plans, strategies and expectations, can generally be identified by the use of forward-looking terms such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “may,” “plans,” “projects,” “will,” “would” or other comparable terms. Examples of forward-looking statements include, among others, statements we make regarding expectations concerning IZEA’s ability to increase its revenue and sales pipeline, expectations with respect to operational efficiency, and expectations concerning IZEA’s business strategy.

Forward-looking statements involve inherent risks and uncertainties, which could cause actual results to differ materially from those in the forward-looking statements, as a result of various factors, including, among others, the following: competitive conditions in the content and social sponsorship segment in which IZEA operates; failure to popularize one or more of the marketplace platforms of IZEA; changing economic conditions that are less favorable than expected; and other risks and uncertainties described in IZEA’s periodic reports filed with the Securities and Exchange Commission. IZEA assumes no obligation to update any such forward-looking statements to reflect actual results or changes in expectations, except as otherwise required by law.

View source version on businesswire.com: https://www.businesswire.com/news/home/20190228005038/en/

Martin Smith
IZEA Worldwide, Inc.
Phone: 407-674-6911
Email: ir@izea.com

Copyright Business Wire 2019
Stock Information

Company Name: IZEA Worldwide Inc.
Stock Symbol: IZEA
Market: NASDAQ
Website: izea.com

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