IZEA - IZEA Worldwide nabs $2.8M contract with metaverse influencer activation
IZEA Worldwide (NASDAQ:IZEA) received a $2.8M contract expansion by a global Fortune 20 technology company. The company has been contracted to execute a metaverse influencer activation inside Roblox, with supporting activations on traditional social media platforms, including Instagram and TikTok, as well as appearances IRL. "Leading brands are pushing the boundaries beyond the standard photo and video activations that are commonplace in the present-day influencer marketing industry. There is a whole new level of immersion, interactivity, and ownership between brands and influencers, and we believe that team IZEA is at the leading edge of what is next in our space," Founder and CEO Ted Murphy commented.
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IZEA Worldwide nabs $2.8M contract with metaverse influencer activation