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JCP - J.C. Penney Needs To Do Significantly Better Than Department Store Peers
J.C. Penney Company Inc.
J.C. Penney (JCP) has scheduled its Analyst Day for April 7, where it is expected to provide a three-year financial outlook, while also providing more details about its turnaround initiatives. J.C. Penney's last three-year outlook (from 2016) proved to be wildly optimistic. This time it is likely to be less exuberant, but is faced with the challenge of needing to show certain targets, as merely holding earnings around flat (as Macy's is targeting for 2022) would be a straight path to bankruptcy for J.C. Penney.