LPSN - LivePerson saw record-high conversation volumes for the holiday shopping season

Black Friday to Cyber Monday, LivePerson ([[LPSN]] +3.6%) saw conversation volume spikes to record-high, accelerated by the COVID pandemic and driven by structural changes in consumer preferences: widely adopting conversational commerce and flocking to brands they can message on channels such as SMS, WhatsApp, Apple Business Chat, Facebook Messenger, Google RCS, LINE, WeChat, and brand websites and apps. LivePerson's peak conversation volume during Cyber Weekend 2020 triples vs. Cyber Weekend 2019. In-store traffic on Black Friday fell by 52% Y/Y while online spending surged 21.6% to hit a new record.Peak conversation volume during the 2020 Black Friday to Cyber Monday period grew 200% Y/Y and total conversation volume on Cyber Monday 2020 grew 186% Y/Y "While we expected a strong holiday surge to close out a year of record-high conversation volume, the Cyber Weekend spikes were like nothing we've ever seen," said Robert LoCascio, founder and CEO of LivePerson. "Conversational commerce

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LivePerson saw record-high conversation volumes for the holiday shopping season