LIVX - LiveXLive Media launches non-fungible tokens content division

LiveXLive Media ([[LIVX]] -6.5%) to launch NFTs (non-fungible tokens) and digital art content division that will focus solely on the creation, production, promotion, and selling of NFTs to encompass original video content, pay-per-views, mega events, podcasting and vodcasting, merchandise and audio businesses.To provide multiple revenue streams benefiting artists, the company plans to collaborate with artists to create, promote and sell NFTs in the form of music, merchandise, photographs, tickets, posters and experiences. "There is potentially significant value in building a dedicated business to support these new forms of digital assets from both a monetization and promotional perspective. Our events across music, pop-culture, gaming, pay-per-view, podcasting/vodcasting and audio align perfectly with the value proposition NFTs represent to superfans and collectors across the world," stated Robert Ellin, Chairman and CEO of LiveXLive.

For further details see:

LiveXLive Media launches non-fungible tokens content division