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ONLN - MacroView: Retail Sales Bounce But Consumers Are Tapped Out
ProShares Online Retail
There was a good bit of excitement on Tuesday with the release of the retail sales report, which came in stronger than expectations. However, the bounce will be difficult to maintain as tapped out consumers face high unemployment and a slow recovery.
As we have discussed many times previously, the consumer is the lynchpin to the economy, comprising roughly 70% of economic growth.
The most valuable thing about the consumer is they are "financially stupid." But what would expect from a generation whose personal motto is "YOLO - You Only Live Once." However, this is