BATRA - Manchester United And The Business Of Sports (Podcast)
It's a cliché to say that sports is a business, but an event like the just finished World Cup exemplifies that. Even as the wonder of the athletic efforts and the many twists and surprises of this year's competition linger in our consciousness, there's still the cold steel of business interests that drives FIFA and global sports in general. Anybody who watched has their country's bread-and-butter advertisements lodged in their mind - if I have to see one more Bet365 ad in English or Spanish, I might throw my iPad out the window. And I