MAT - Mattel: After Barbie Halo What Next?

2024-05-08 02:03:48 ET

Summary

• MAT stock has been disappointing, returning -20% since the last article, despite the success of the Barbie Movie.
• Other segments at Mattel shrank more than anticipated, leading to flat overall revenues and declining earnings.
• With a lack of exciting IP monetizations until 2025, Mattel may be dead money for the next few quarters.

Almost two years ago, I wrote a bullish article on Mattel Inc. ( MAT ), highlighting the potential of Mattel's vast trove of intellectual property that was about to be monetized, starting with the Barbie Movie in 2023. I correctly anticipated the success of the Barbie Movie, however, since my article, Mattel's stock has been disappointing, returning -20% (Figure 1)....

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