VIG - NOBL: 8 Is Enough Don't Buy All The Dividend Aristocrats

• NOBL tracks a portfolio of large-cap stocks that have increased dividends for 25 consecutive years. Annual fees are 0.35%, and it's a go-to ETF for investors favoring dividend safety.
• The ETF has outpaced the S&P 500 by 7% YTD. However, that's only because the market has favored the low volatility factor. NOBL ranks poorly on most other factors.
• Eight is enough. It's better to buy the Dividend Aristocrats selectively at good prices rather than own them all in equal weight. I'll name my picks along with key metrics.
• My rating on NOBL is between a sell and a hold. At today's prices, investors are better off with an ETF like VIG, or better yet, SCHD.

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