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NUS - Nu Skin buys social commerce platform Mavely; terms undisclosed
Nu Skin Enterprises Inc.
Mavely offers a mobile discovery platform to shop and share products within the network. The financial terms were not disclosed. The acquisition is expected to bring new social selling capabilities to Nu Skin brand affiliates, empowering them to help consumers more effectively discover, share and purchase products. Mavely will continue to operate as its own entity as part of Rhyz, Inc., the strategic investment arm of Nu Skin Enterprises (NYSE:NUS).